Max Larsson is a filmmaker, photographer, and one of Northern Europe’s leading voices in AI-driven visual storytelling. With over 15 years of experience across the global film and advertising industries, his work spans campaigns for brands like H&M, Volvo, IKEA, Spotify, and Red Bull, as well as long-standing collaborations with artists such as Avicii. Today, Max is at the intersection of cinema and machine learning, partnering with platforms like Google DeepMind (Veo 3), Runway, and Kling. His practice bridges the aesthetics of traditional filmmaking with the creative potential of Ai, positioning him as a key director shaping the next era of image-making.